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The Hidden Costs of No-Shows—And How to Prevent Them | Gingr

Written by Gingr | 7/2/25 4:29 PM

No-shows aren't just frustrating—they're expensive. If you've ever stood by with clippers buzzing or kennels cleaned, only to realize your next pet isn't coming in, you've felt the sting. 

You can't cuddle a no-show. You can't bill one, either. We get it. Life happens—even to your most loyal customers. But when missed appointments start becoming the norm, it doesn't just throw off your day, it costs you money. When you're running a bustling pet-care business, missed appointments are more than just inconvenient, they're costly. If you're operating a grooming salon, dog daycare, boarding kennel, or training facility, no-shows chip away at your profits, disrupt your workflow, and waste precious time your team could spend pampering pets.

Let's talk about how to fix it, protect your schedule, and set better boundaries using tools built just for pet-care businesses.

Why Pet-Care No-Shows Hurt More Than You Think

Every empty appointment slot equals lost revenue, and the costs can add up quickly.  When a pet parent fails to show up, it can create a domino effect.

  • You lose income. That slot could have gone to another paying customer. If you average $50 per service, just two missed appointments a day could cost your business over $25,000 per year.
  • You waste time. Staff is ready, rooms are cleaned, and services are prepped... only for no pup to show.
  • You disrupt your flow. Cancellations throw off your day's rhythm, creating inefficiencies that ripple through the team.
  • You miss upselling opportunities. No appointment means no add-ons, no retail purchases, and no tips from that customer.

Over time, repeated no-shows can erode your team's motivation and even your customers' trust in your availability.

What Missed Appointments Can Cost Your Pet-Care Business

When you show up ready for the day, you're prepped to deliver excellent service to pets and their parents. But at the end of the day, business is a numbers game. If you're losing money, you'll need to make some adjustments. Let's look at a few scenarios that illustrate the effect that repeated no-shows can have on your pet business.

Dog Grooming Facility

  • Average Ticket: $75
  • Daily No-Shows: 2
  • Weekly Loss: $750
  • Annual Loss: $39,000+

Boarding Facility

  • Average 2-night Stay: $150
  • Missed Appointments Per Week: 3
  • Monthly Loss: $1,800
  • Annual Loss: $21,600

Dog Daycare

  • Daily Rate: $40
  • Missed Appointments Per Day: 3
  • Weekly Loss: $600
  • Annual Loss: $31,200

These numbers don't account for wasted prep time, missed upsell opportunities, or lost tips. For one-on-one services like grooming or training, a missed hour-long appointment means an empty slot in your schedule that another willing client could have filled.

Top Reasons Pet Parents Miss Appointments

Even the most loving and responsible pet parent can forget an appointment, especially when life gets busy. It doesn't necessarily mean they don't respect your time, either! Things happen to the best of us. But recognizing patterns can help your business put policies in place to help prevent it from becoming a regular occurrence.

Here are some of the most common culprits:

  • Lack of reminders: No text or email = out of mind.
  • Complicated rescheduling: If it's too hard to change an appointment, many just skip it.
  • Forgetfulness or confusion: Especially when booking happens far in advance.
  • No financial consequence: If there's nothing on the line, there's less motivation to show up.

6 Ways to Reduce No-Shows at Your Pet-Care Business

Imagine if every slot on your calendar was filled, and your day ran as smoothly as possible. No more empty grooming tables, no more idle daycare staff, no more chasing down late payments. Sounds dreamy, right? With the right strategy (and the right software), it's pawsible! In pet care, it's important to leave room for the unpredictable, but here are some practical ways to reduce no-shows and keep your revenue on track.

1. 24/7 Online Booking

With Gingr, pet parents can book, cancel, and reschedule online anytime. It's all branded to your business and integrated into one easy-to-use customer portal.

2. Automated SMS & Email Reminders

Gingr makes it easy to set up automatic appointment confirmations and reminders. Customize the timing, include directions or instructions, and even send vaccine reminders to keep everything on track.

3. Gingr PreCheck: Skip the Lobby Chaos

Think of it as an airline PreCheck for pets. With Gingr PreCheck, clients fill out forms ahead of time, reducing drop-off time and giving you a chance to upsell grooming, treats, or extra snuggles before they even walk through the door.

4. Require Deposits to Secure Appointments

No-show rates drop when there's a deposit on the line. Gingr Payments makes this simple, collecting deposits automatically at the time of booking.

5. Store Cards on File to Encourage Accountability

A card-on-file policy reinforces commitment. If a client knows they may be charged for a missed appointment, they're far more likely to keep it—or cancel in time. Gingr Payments helps you set this up with secure, seamless processing.

6. Offer Memberships or Subscription Packages

Recurring reservations = predictable revenue. With Gingr, you can sell weekly or monthly packages that renew automatically. It's a win-win: steady income for you and convenience for your customers.

How Gingr Payments Helps Protect Your Revenue

Built specifically for pet-care businesses, Gingr Payments is your all-in-one solution for easy, integrated financial management. Reduce no-shows and boost profits with these built-in features:

  • Secure Cards on File: Reduce no-shows with built-in Accountability.
  • Collect Deposits at Booking: Eliminate awkward follow-ups.
  • Offer Recurring Packages: Sell memberships and subscriptions with autorenewal.
  • Accept In-Person and Online Payments: From your front desk, app, or mobile terminals.
  • Cut Transaction Time by 50%: Save hours of reconciliation and reduce staff errors.

All of it is integrated into your Gingr dashboard—so you can focus less on chasing payments and more on belly rubs and tail wags.

No-Show Policies That Work: Be Clear and Consistent

Don't be shy about setting expectations! Include your no-show and late cancellation policies during online booking and in appointment reminders. Gingr's digital agreements make this easy—and legally sound.

Here's what to include:

  • A clearly defined cancellation window
  • Any associated fees or penalties
  • How deposits or cards on file will be used in no-show situations

When customers know the rules and see they're enforced consistently, they're more likely to take appointments seriously. Remember: No-shows don't just impact your revenue—they affect your team's efficiency, morale, and your ability to serve loyal customers.

With the right tools in place—from online booking to automated reminders and Gingr Payments—you can reduce no-shows, increase predictability, and create smoother days for you and your team. Ready to put an end to no-shows and give your revenue a boost? 

If you're a current Gingr user interested in signing up for Gingr Payments, check out our support article on getting set up in 10 minutes or less! 

Join pet-care businesses worldwide using Gingr Payments to save time, reduce no-shows, and drive growth. New to Gingr? Book a demo today!