New Year, New Services: Expanding Your Pet Business

As the calendar flips to a new year, it’s the perfect opportunity for your pet-care business to revamp your service offerings!

Introducing fresh services or packages can delight your existing clients and attract new ones. Whether catering to growing trends or addressing specific client needs, a little innovation can go a long way in setting your business apart. Let's review a few new avenues you can explore in 2025 (and how technology can streamline launching them).

Innovative Service Ideas to Kickstart 2025

Adding new services to your pet-care repertoire can rejuvenate your business. Here are some options to consider:

Wellness Check-Up Packages

Help pet parents prioritize their pets’ health by partnering with a local veterinarian or offering in-house wellness assessments. These packages can include weight checks, grooming touch-ups, and consultations for dietary needs. Gingr can simplify the process by allowing you to schedule appointments efficiently and send automated reminders, making it easier for clients to stay on top of their pets’ wellness routines.

Dog Birthday Party Packages

Turn birthdays into unforgettable events for pets and pet parents by offering packages that include party space, themed decorations, and pup-friendly treats. With Gingr, you can manage these bookings seamlessly via add-ons and customize pricing for different package tiers. 

Adventure Walks and Outings

Take traditional dog walking to the next level with adventure packages. Think hiking excursions, beach trips, or group playdates at a local park. These experiences enrich pets’ lives and resonate with active pet parents. Gingr’s tools make it simple to offer group outings as add-on services and handle payments, giving you more time to focus on delivering exceptional experiences.

Tips for Successful Service Launches

Rolling out new services requires a thoughtful approach to ensure they’re well-received by your clients. Consider these steps:

• Research Client Needs: Survey your clients to understand what services they find valuable.
• Pilot Before Fully Launching: Start with a limited rollout to gather feedback and refine the offering.
• Create Bundled Deals: Encourage adoption by combining new services with existing ones at a discounted rate.

Marketing Your New Offerings

Spread the word about your fresh services to maximize their impact. Here’s how:

• Leverage Social Media: Share photos, client testimonials, and behind-the-scenes looks at your new offerings.
• Update Your Website: Highlight new services on your homepage and create dedicated landing pages for each.
• Email Campaigns: Reach out to your existing client base with exclusive early-bird offers or package discounts.

Gingr’s marketing tools make communication straightforward by automating email campaigns and integrating with your website to display up-to-date offerings.

A new year offers the chance to evolve and grow your pet-care business. By introducing innovative services and using Gingr’s comprehensive tools, you can deliver unparalleled value to your clients while setting your business up for long-term success. Let 2025 be the year you exceed expectations and make tails wag like never before!

Fit the unique needs of your business with Gingr's customizable features. Get a demo today!